BSD Medical Corporation announced today that Steven M. Smith has been appointed Vice President of Marketing and Business Development. Mr. Smith has 32 years of experience in the medical industry, with expertise in marketing, sales, new business development, product research and development, operations and corporate management. He most recently served as Director, Business Development, for Bard Access Systems, Inc., a division of C.R. Bard. Mr. Smith’s responsibilities at BSD Medical will include market analysis, product positioning, leveraging of existing technologies, new product launches and promotional activities.
Commenting on Mr. Smith’s appointment, Harold Wolcott, President of BSD Medical, said, “I have personally known Steve for more than 20 years. He is highly respected in the medical arena for his integrity and wide-ranging experience. To ensure our success, we must have a strong connection to our customers, and their respective hospitals, clinics and academic institutions. We must understand our competition, their respective products and how we should be positioned in the marketplace. We must also cultivate and take advantage of potential strategic partnering relationships when necessary. Steve is uniquely qualified to fill this essential role for the Company.”
For further information visit BSD Medical’s website at www.BSDMedical.com.
Source: BSD Medical