New Airbus flies. Can Medtech learn from that Industry?

It’s a slight departure, but always good to look for parallels in other industries. Today sees the launch of the new airbus 350 and the promotional video is a thing to behold. The emphasis on safety and testing rigour leaves one in no doubt that this thing will be as good as it possibly could be. So what lessons can the medtech industry pick up from Airbus?

Our weekly editorial explores the subject and is online now, here.